The MindArc Blog

Adaptation in the age of customer experience

Adaptation in the age of customer experience

Adaptation has been a constant from day dot in the retail and technology space. The introduction of online stores and a quarter-century of mobile phone development have a lot to answer for when it comes to how modern consumers discover and buy products.

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Retail Innovation: Social Shopping

Retail Innovation: Social Shopping

As we continue with our Q2 Theme of Innovation, Instagram launches a new beta feature which is tipped to be one of the biggest commerce changes of the decade.

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Retail Innovator: Julie Mathers of Flora & Fauna

Retail Innovator: Julie Mathers of Flora & Fauna

As we enter our Q2 Theme of Innovation we caught up Julie Mathers, founder and CEO of Flora & Fauna.

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How To Make Your Fashion Business More Sustainable

How To Make Your Fashion Business More Sustainable

As we leave our Q1 Eduction Theme and approach our Q2 Innovation Focus, we met with Camille Reed of the Australasian Circular Textile Association to talk about how businesses can make the move towards becoming more sustainable with their production.

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International Women’s Day 2019

International Women’s Day 2019

March 8th marks International Women’s Day, a global recognition and celebration of female accomplishment as we continue to strive for equality. This year, we choose to mark IWD19 with a a retrospective of women’s history and a celebration of the precipice of change.

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How To Handle Website Traffic

How To Handle Website Traffic

As part of our Education Series, we chat to our partner Queue-It about how brands can prepare for spikes of traffic in 2019. Forewarned is forearmed, so let’s take a look at their recommendations on how to navigate your peak sale days.

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Omni Channel: Fusing The Dimensions

Omni Channel: Fusing The Dimensions

As our shopping patterns become more sophisticated and we as customers become more demanding, how are retailers supposed to keep up with our new expectations?

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EDMs: The Golden Rules

EDMs: The Golden Rules

When it comes to EDMs, we’ve all had at least one nightmare moment. We’ve compiled all the mistakes we’ve come across to give you a master checklist before you hit “SEND” to your database.

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Shopify Plus: A Comprehensive Review

Shopify Plus: A Comprehensive Review

As a Shopify Plus Partner, we have drafted a comprehensive overview of the platforms features to help you understand what it has to offer. It’s a long post, so grab a coffee and let’s get stuck in…

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